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Organizations must create a culture in which it is acceptable that everyone has more to do than he or she can do, and in which it is sage to renegotiate agreements about what everyone is not doing.

This doesn't mean that everyone has to do everything. I hope I have described a way to relate to our relatively new knowledge-based world that gives room for everyone to have a lot more to do than he or she can do. The critical issue will be to facilitate a constant renegotiation process with all involved, so they feel OK about what they're not doing. That's real knowledge work, at a more sophisticated level. But there's little hope of getting there without having bulletproof collection systems in play. Remember, you can't renegotiate an agreement with yourself that you can't remember you made. And you certainly can't renegotiate agreements with others that you've lost track of.

When groups of people collectively adopt the 100 percent collection standard, they have a tight ship to sail. It doesn't mean they're sailing in the right direction, or even that they're on the right ship; it just means that the one they're on, in the direction it's going, is doing that with the most efficient energy it can.

<p>12. The Power of the Next-Action Decision </p>

I HAVE A personal mission to make "What's the next action?" part of the global thought process. I envision a world in which no meeting or discussion will end, and no interaction cease, without a clear determination of whether or not some action is needed— and if it is, what it will be, or at least who has responsibility for it. I envision organizations adopting a standard that anything that lands in anyone's "ten acres" will be evaluated for action required, and the resulting decisions managed appropriately. Imagine the freedom that would allow to focus attention on bigger issues and opportunities.

Over the years I have noticed an extraordinary shift in energy and productivity whenever individuals and groups installed "What's the next action?" as a fundamental and consistently asked question. As simple as the query seems, it is still somewhat rare to find it fully operational where it needs to be.

When a culture adopts "What's the next action?" as a standard operating query, there's an automatic increase in energy, productivity, clarity, and focus.

One of the greatest challenges you may encounter is that once you have gotten used to "What's the next action?" for yourself and those around you, interacting with people who aren't asking it can be highly frustrating. It clarifies things so quickly that dealing with people and environments that don't use it can seem nightmarish.

We are all accountable to define what, if anything, we are committed to make happen as we engage with ourselves and others. And at some point, for any outcome that we have an internal commitment to complete, we must make the decision about the next physical action required. There's a great difference, how-ever, between making that decision when things show up and doing it when they blow up.

The Source of the Technique

I learned this simple but extraordinary next-action technique twenty years ago from a longtime friend and management-consulting mentor of mine, Dean Acheson (no relation to the former secretary of state). Dean had spent many prior years consulting with executives and researching what was required to free the psychic logjams of many of them about projects and situations they were involved in. One day he just started picking up each individual piece of paper on an executive's desk and forcing him to decide what the very next thing was that he had to do to move it forward. The results were so immediate and so profound for the executive that Dean continued for years to perfect a methodology using that same question to process the in-basket. Since then both of us have trained and coached thousands of people with this key concept, and it remains a foolproof technique. It never fails to greatly improve both the productivity and the peace of mind of the user to determine what the next physical action is that will move something forward.

Creating the Option of Doing

How could something so simple be so powerful—"What's the next action?"

To help answer that question, I invite you to revisit for a moment your mind-sweep list. Or at least to think about all the projects that are probably sitting around in your psyche. Do you have a sense that they haven't been moving along as consistently and productively as they could be? You'll probably admit that yes, indeed, a few have been a little bit "stuck."

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Сергей Занин — предприниматель, бизнес-тренер и консультант с многолетним опытом. Руководитель Пражской школы бизнеса, автор популярных книг «Бизнес-притчи», «Как преодолеть лень, или Как научиться делать то, что нужно делать», «Деньги. Как заработать и не потерять».Благодаря его книгам и тренингам тысячи людей разобрались в собственных амбициях, целях и трудностях, превратили размытые желания «сделать карьеру», «стать успешным», «обеспечить семью», «реализовать себя» в ясную программу последовательных действий.В новой книге С. Занина вы найдете ответы на вопросы:Почему благие намерения хозяев вызывают сопротивление персонала?Как сократить срок окупаемости работников?Почему кнут эффективнее пряника?Как платить словами вместо денег?Есть ли смысл в программах «командостроительства»?Чем заняты работники, когда их не видит хозяин?Как работники используют слабости хозяина?Почему владелец бизнеса всегда умнее своих работников?К какому типу хозяина или работника вы относитесь?Суждения, высказанные в книге, могут вызвать как полное одобрение, так и неприязнь к автору. Это зависит от того, кем сегодня является читатель — наемным сотрудником или владельцем бизнеса.Сайт Сергея Занина — www.zanin.ru

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