Оригиналы. Как нонконформисты двигают мир вперед

3 Личные интервью автора с Эйлин Ли, 6 февраля 2015, Рэнди Комисаром, 13 февраля 2015, и Биллом Залманом, 11 марта 2015; Steve Kemper. Reinventing the Wheel: A Story of Genius, Innovation, and Grand Ambition. New York: HarperCollins, 2005; Hayagreeva Rao. Market Rebels: How Activists Make or Break Radical Innovations. Princeton, NJ: Princeton University Press, 2008; Mathew Hayward. Ego Check: Why Executive Hubris Is Wrecking Companies and Careers and How to Avoid the Trap. New York: Kaplan Business, 2007; Jordan Golson. Well, That Didn’t Work: The Segway Is a Technological Marvel. Too Bad It Doesn’t Make Any Sense // Wired, January 16, 2015, www.wired.com/2015/01/well-didnt-work-segwaytechnological-marvel-bad-doesnt-make-sense; Paul Graham.

The Trouble with the Segway, July 2009, www.paulgraham.com/ seg-way.html; Mike Masnick. Why Segway Failed to Reshape the World: Focused on Invention, Rather Than Innovation // Techdirt, July 31, 2009, www.techdirt.com/'articles/20090730/1958335yi2.shtml\ Gary Rivlin. Segway s Breakdown // Wired, March 2003, http:// archive.wired.com/wired/archive/11. 05/segway.html; Douglas A. McIntyre. The 10 Biggest Tech Failures of the Last Decade // Time, May 14, 2009, http://content.time.com/time/specials/packages/ article/0,28804,1898610_1898625_1898641,00.html.

4 Личные интервью автора с Риком Ладвином, 24 февраля и 4 апреля 2015; Phil Rosenthal. NBC Executive Stands Apart by Taking Stands // Chicago Tribune, August 21, 2005, http:// articles.chicagotribune.com/2005-08-21/ business/05 08210218_i_warren-littlefield-rick-ludwin-head-of-nbc-entertainment; Brian Lowry. From Allen to Fallon, Exec Has Worked with All 6 “Tonight Show” Hosts Variety, February 17,2014, http://variety.com/2014/tv /news/ from-allen-to-fallon-exec-has-worked-with-all-the-tonight-show- hosts-1201109027; Warren Littlefield. Top of the Rock: Inside the Rise and Fall of Must See TV. New York: Doubleday, 2012; Stephen Battaglio. The Biz: The Research Memo That Almost Killed Seinfeld // TV Guide, June 27,2014, www.tvguide.com / news /seinfeld-research-memo-10856}% Jordan Ecarma. 5 Hit TV Shows That Almost Didn't Happen // Arts.Mic, April 26, 2013, http:// mic.com/articles/5801y/5-hit-tv-shows-that-almost-didn-t-happen; From the Archives: Seinfeld on 60 Minutes // CBS News, March 1, 2015, www.cbsnews.com/news/ jerry-seinfeld-on-60-minutes; Louisa Mellor. Seinfeld's Journey from Flop to Acclaimed Hit // Den of Geek, November 10, 2014, www.denofgeek.us/tv/seinfeld/241125/seinfeld-s-journey-from-flop-to-acclaimed-hit; David Kronke. There's Nothing to It // Los Angeles Times, January 29, 1995, http://'articles.latimes.com/1995-01-29/entertainment/ ca-255 49_iJerry – seinfeld; James Sterngold. Seinfeld Producers Wonder; Now What? //New York Times, January 27, 1998, www.nytimes.com/1998/01/2y/ movies/seinfeld-producers-won-der-now-what.html.

5 Laura J. Kornish and Karl T. Ulrich. Opportunity Spaces in Innovation: Empirical Analysis of Large Samples of Ideas // Management Science 57 (2011): 107–128.