For the first time in Swedish financial reporting, the terms “organised crime,” “Mafia,” and “gangster empire” were used. Wennerström and his young stockbrokers, partners, and Armani-clad lawyers emerged like a band of hoodlums.
During the first days of the media frenzy, Blomkvist was invisible. He did not answer his emails and could not be reached by telephone. All editorial comments on behalf of
When she was asked why the previous year’s exposé of Wennerström had been such a fiasco, she was even more delphic. She never lied, but she may not always have told the whole truth. Off the record, when she did not have a microphone under her nose, she would utter a few mysterious catch phrases, which, if pieced together, led to some rather rash conclusions. That is how a rumour was born that soon assumed legendary proportions, claiming that Mikael Blomkvist had not presented any sort of defence at his trial and had voluntarily submitted to the prison sentence and heavy fines because otherwise his documentation would have led inevitably to the identification of his source. He was compared to role models in the American media who had accepted gaol rather than reveal their sources, and Blomkvist was described as a hero in such ludicrously flattering terms that he was quite embarrassed. But this was no time to deny the misunderstanding.
There was one thing that everyone agreed on: the person who had delivered the documentation had to be someone within Wennerström’s most trusted circle. This led to a debate about who the “Deep Throat” was: colleagues with reason to be dissatisfied, lawyers, even Wennerström’s cocaine-addicted daughter and other family members were put up as possible candidates. Neither Blomkvist nor Berger commented on the subject.
Berger smiled happily, knowing that they had won when an evening paper on the third day of the frenzy ran the headline MILLENNIUM’S REVENGE. The article was an ingratiating portrait of the magazine and its staff, including illustrations with a particularly favourable portrait of Berger. She was named the “queen of investigative journalism.” That sort of thing won points in the rankings of the entertainment pages, and there was talk of the Big Journalism Prize.
Five days after
It was a brick of a book, 608 pages in paperback. The first edition of 2,000 copies was virtually guaranteed to be a losing proposition, but the print run actually sold out in a couple of days, and Berger ordered 10,000 more copies.
The reviewers concluded that this time, at any rate, Mikael Blomkvist had no intention of holding back since it was a matter of publishing extensive source references. In this regard they were right. Two-thirds of the book consisted of appendices that were actual copies of the documentation from Wennerström’s computer. At the same time as the book was published,
Blomkvist’s extraordinary absence was part of the media strategy that he and Berger had put together. Every newspaper in the country was looking for him. Not until the book was launched did he give an exclusive interview to
Blomkvist was especially pleased with one exchange when he watched a video of his appearance. The interview was broadcast live at the very moment when the Stockholm Stock Exchange found itself in freefall and a handful of financial yuppies were threatening to throw themselves out of windows. He was asked what was
“The idea that Sweden ’s economy is headed for a crash is nonsense,” Blomkvist said.