Позитивные изменения. Том 1, №1 (2021). Positive changes. Volume 1, Issue 1 (2021)

Scope of Activity: Tourism

Region: Moscow and Moscow Region

Year of Foundation: 2014

Company Founder: Tatyana Feina (Designer and Ideologist, Director)

Target Audience: Elderly people, Parents with children, Youths, Preschoolers, Primary students, Secondary school students, Students, Adults 30–60 years old

Investments Required: The museum needs help in developing its collection, reparing its room. We also need a computer.

Impact Assessment Methods: The most important thing is returnability of people. Roughly every third person once attended an excursion becomes more interested in Russian culture and cuisine, many people come back for new information, to learn how to cook wholesome dishes in stove. Moreover, some people start to apply acquired knowledge in their life. For instance, they do not buy bread at grocery store any more, but make their own according to a recipe we provide to every our attendee at excursions.

Address: Zvenigorod, Frunze st., 23/2

Telephone: +7(968)897–35–59

E-mail: rusdesert@yandex.ru

ACHIEVEMENTS, AWARDS

The museum is the winner of Cultural Mosaic, the nation-wide contest of towns and villages, and the Best of the Best of the charitable foundation of Elena and Gennady Timchenko; the contest of grants of the President of the Russian Federation; the contest of grants of the Ministry of Culture of Moscow Oblast; nation-wide contest the Best Social Project of the Year — 2018.

RAISED RESOURCES IN ONE YEAR

Personal finances of the founder.

WHAT HAS BEEN DONE IN THE CURRENT YEAR?

The Museum became a participant of Active Longevity programme with over 50 free excursions conducted for socially vulnerable groups of citizens in its framework; a participant of European Heritage Days programme with new 5 master classes created in its framework. The Museum also became a participant of the exhibition Family of Russia, Support of Russia of the RF Chamber of Commerce and Industry.

DIRECT RESULTS FOR THE CURRENT YEAR

Over 500 excursions and over 200 master classes were arranged.

SOCIAL EFFECTS ACHIEVED IN THE CURRENT YEAR

People are more interested in the history of Russian cuisine, the percentage of repeated visitors has increased.

SOCIAL AND ECONOMICAL IMPACT

Development of tourism in Zvenigorod — we have visitors not only from Moscow but from the remotest corners of Russia who come here to discover the sights of the town.

ECOPAD

WELFARE MADE OF SHREDS

youtu.be/p1ILPKE02Z4

Video

soindex.ru/products/view/33

Product Reference

ecopad.ru

Service Reference

The Ecopad project at Idea Print premises is a workshop, a sustainable enterprise and an example of social entrepreneurship. Through the efforts of people from deprived backgrounds and volunteers, we create notepads and other stationery from scraps of the printing press. Our vision is that you can do a good thing even from scraps, saving resources, helping people and multiplying the world’s goodness. 90 % of the profits from Ecopad sales are donated to charity.

PROBLEM TO BE ADDRESSED

Ecopad addresses several social and ecological issues: the need to conserve natural resources, the need for careful attitude towards the native environment and sustainably minded habits, and support for socially vulnerable groups and people in difficult circumstances.

SOLUTIONS USED