Позитивные изменения. Том 3, № 4 (2023). Positive changes. Volume 3, Issue 4(2023)

• Tell us about a case in which you clearly felt that you just had to make a difference in other people’s lives, and that change became the foundation for your project. What was happening?

3. Exploring your development journey alongside your team

• Recall an experience from your work where you felt that you didn’t just go outside your comfort zone but actually ventured into uncharted waters. What was happening? How did you muster the courage to take that step?

• Think of an incident that made you feel you were moving in the right direction, after believing you were in a stalemate. What brought forth the sense of movement? What was happening?

4. Strengthening team collaboration

• Share a moment when you distinctly felt that you and your team were in this together, tackling challenges as one. What was happening? How did your colleagues/teammates behave? What did you feel?

• Tell us about a moment when you suddenly caught yourself thinking: “These are the people I would share a foxhole with!” What was happening? Who were you thinking of?

5. Enhancing work efficiency

• Think of a time when you surprised yourself by achieving more than you had expected. What was happening? What helped you cope? What can you do to surround yourself with more of that?

• Think of an instance when you were genuinely proud of the way your team member acted in a situation where they might well have done otherwise. What was happening? How can you help your team exhibit this exact behavior more often?

• Think about a day in your work when you felt most focused on things and felt like nothing could distract you. What helped you focus on the most important things? How can you help yourself maintain that focus in your work?

• Reflect on a time when you felt at your best, your physical and mental energy fully charged. What contributed to this state, and how can you draw from that experience today?

STORYTELLING: CRAFTING IMPACTFUL NARRATIVES

So, you’ve heard the stories, gathered and processed your “harvest.” Among them, you’ve likely encountered some that carry significant meanings about your program, your work, and your organization. It is now time to share these stories with others. What techniques can help make them more impactful and memorable? Let’s look at the example of Charity: Water,[126] a nonprofit organization dedicated to providing clean drinking water to people in developing countries. Charity: Water has been using storytelling effectively, and here’s how they do it:

1. Inspiring Action

Every story told by the organization offers an opportunity for action — whether sharing on social media, making a donation, or motivating people to participate in a charitable project. Consider why you are sharing your story. What results do you expect? Typically, the reasons boil down to wanting others to learn something, take action, or evoke certain emotions.

2. Focusing on Specific Persons

A typical nonprofit pitch focuses on statistics — in the case of clean drinking water, you might hear the fact that nearly 700 million people do not have access to safe clean water. But facts aren’t remembered as well as stories.