The unique position of the two companies in the Elizabethan theatre of course created competition and rivalry. When the Lord Chamberlain’s Men put on Shakespeare’s plays of Richard III
and Henry V, the Lord Admiral’s Men retaliated with Richard Crookback and their own version of Henry the Fifth. The Admiral’s Men performed The Famous Wars of Henry the First as a crowd-puller to rival Shakespeare’s episodes of Henry IV. When that was not successful they tried once more with The True and Honourable History of the Life of Sir John Oldcastle, an echo of Falstaff’s original name of Oldcastle. But the traffic was not always in one direction. When the Lord Admiral’s Men staged at least seven plays on biblical subjects, the Lord Chamberlain’s Men replied with Hester and Ahasuerus and other similar dramas. The Admiral’s Men performed two plays on the life of Cardinal Wolsey at the Rose, a theme that Shakespeare would later take up in All Is True; the Admiral’s Men also played a version of Troilus and Cressida at the same theatre, before Shakespeare had written his own variation upon an identical theme. While one group had The Merry Wives of Windsor, the other staged a drama concerning the wives of Abingdon. Heywood’s A Woman Killed with Kindness vied at the Rose with Othello at the Globe, and they were no doubt viewed in the same light by the audiences who went from one theatre to the other. Two plays on the subject of Robin Hood, written by Munday and Chettle, were proving very popular at the Rose in 1598; Shakespeare retaliated with the sylvan romance As You Like It. So there was a constant cross-fertilisation of themes and ideas between the companies, fuelled by fashion and inspired by rivalry. The success of Hamlet provoked the Lord Admiral’s Men into reviving another revenge drama, The Spanish Tragedy, with special additions written by Ben Jonson. The popularity of Shakespeare’s play in fact unleashed a whole sequence of imitations such as Hoffman, or A Revenge for a Father and The Atheist’s Tragedy, or The Honest Man’s Revenge. It was not unusual for playgoers to attend the various productions of these theatrical rivals, and compare notes on their respective strengths. Was Burbage superior to Alleyn in such-and-such a role? Was Mr. Shakespeare – he had become “Mr.” on the playbills when he became a “sharer”-as excellent as Kyd?After appearing at Newington Butts the Lord Chamberlain’s Men toured parts of the country, including Wiltshire and Berkshire, before returning to London for the winter season. On 8 October Lord Hunsdon, their patron, wrote to the Lord Mayor requesting him to allow his servants to play in the City; his new company were already at the Cross Keys in Gracechurch Street, and he wished to prolong their engagement. It is curious that they were not using the Theatre or the Curtain, but it is likely either that the playhouses were in a state of disrepair or that they were not considered suitable venues for the darker winter season. Hunsdon promised that they would begin at two in the afternoon rather than at four, and that they would use no drums or trumpets to advertise their presence. The Lord Mayor and his colleagues gave way to the Lord Chamberlain’s wishes, but this was the last time that any playing company ever used a city inn. The Lord Chamberlain’s Men also performed at court this winter, and played on two occasions before Elizabeth; on 26 and 28 December they attended her at her palace in Greenwich.